Beauty
Video for salons
Treatment menus, patch tests and aftercare, sent with every booking confirmation.
Salons make four regularly: a treatment menu explainer, a patch test and preparation video, an aftercare guide and a booking policy video. Each runs thirty to seventy-five seconds and attaches to confirmation messages.
Why video earns its place here
Preparation and patch test instructions are the ones that protect the column. A colour appointment lost to a missed patch test costs a full slot, and a short video sent at booking prevents most of them.
The booking policy video does the awkward work. Deposits, lateness and cancellation windows land better spoken calmly once than repeated defensively at the desk.
The four videos this sector makes most
| Video | Length | Purpose |
|---|---|---|
| Treatment menu explainer | 60 seconds | What a treatment involves, how long it takes and the price band |
| Patch test and preparation | 45 seconds | What to do before the appointment so the slot is not lost |
| Aftercare guide | 45 seconds | How to protect the result and when to come back |
| Booking policy | 30 seconds | Deposits, lateness and cancellation, explained once and linked everywhere |
A worked script outline
- 1Name the treatment and the time"A full head of highlights takes about three hours, including the toner and finish."
- 2Explain preparation in specifics"Come with day-old hair, and book your patch test at least forty-eight hours before."
- 3Be clear about price banding"Prices start at £95 and depend on length and thickness — we confirm at consultation."
- 4Close with aftercare and rebooking"Use a sulphate-free shampoo for the first week, and rebook at six to eight weeks."
Compliance and tone notes
- Patch test requirements for colour and lash treatments are insurance conditions; the video must state the required interval and never suggest skipping it.
- Aesthetic and skin treatments carry advertising restrictions — do not name prescription-only injectable products or imply medical outcomes.
- Before-and-after claims should be avoided in the script; describe the treatment and what it maintains instead.
- Deposit and cancellation terms stated on camera must match your written booking terms to be enforceable in practice.
What it costs
Start free with no card. Paid plans are Starter £49, Growth £149 and Scale £499 a month, measured in finished video minutes. Agencies reselling videos to their own clients pay a 5% platform fee on those sales. See plans and prices.
Questions people ask
Is there a free tier?
Yes, no card. One patch test and preparation video is the usual first build, because it protects the column from the very next booking onwards.
Can I use my own likeness?
Yes. Owner-led salons tend to use their own likeness, since clients book a named stylist or therapist rather than a brand.
Do you support other languages?
Yes, 42 languages, which is genuinely useful for patch test and aftercare instructions where a misunderstanding leads to a reaction or a lost result.
Related reading
Next step
See every industry or start free and make one now. Last updated 14 September 2026.
Start free, no card required
Write a script, choose one of 143 real presenters and make a finished video before you pay anything. Paid plans are Starter £49, Growth £149 and Scale £499 a month.
Also useful: plans and prices and finished examples. Last updated 14 September 2026.