Multi-site
Video for franchise networks
Recruitment, network updates and brand standards, issued identically to every territory.
Franchise networks make four: a franchisee recruitment video, a network update, a brand standards briefing and a new territory launch pack. Each is produced centrally in minutes and used identically by every franchisee.
Why video earns its place here
Consistency is the whole product. When a promotion, a price change or a standard is explained in one recorded briefing, forty territories receive the same words rather than forty interpretations.
Recruitment enquiries are slow to qualify. A video setting out the investment range, the support provided and the kind of operator who succeeds filters out unsuitable enquiries before a discovery call.
The four videos this sector makes most
| Video | Length | Purpose |
|---|---|---|
| Franchisee recruitment | 2 minutes | Investment range, support model and who the network suits |
| Network update | 60 seconds | Promotions, pricing and system changes, issued the same day |
| Brand standards briefing | 90 seconds | One standard explained once, with the check that follows |
| Territory launch pack | 3 minutes | The first ninety days, in order, for every new franchisee |
A worked script outline
- 1State what the network is and is not"This is an owner-operator model; we do not appoint absentee investors."
- 2Give the investment range honestly"Total set-up sits between £38,000 and £52,000 depending on the unit."
- 3Describe the support concretely"Two weeks of training, a launch marketing plan and a field visit every month for six months."
- 4Set the next step"If that fits, book a discovery call through the link below."
Compliance and tone notes
- Financial performance representations are the highest-risk element. Do not state earnings, turnover or payback periods on camera unless the figures are evidenced and presented with the same caveats as the written disclosure.
- Franchisee obligations described in a video must match the franchise agreement, since prospects rely on them pre-contract.
- Territory exclusivity should be described exactly as granted; avoid the word guaranteed unless the agreement says so.
- Where franchisees make their own videos, give them approved wording so brand claims stay consistent across the network.
What it costs
Start free with no card. Paid plans are Starter £49, Growth £149 and Scale £499 a month, measured in finished video minutes. Agencies reselling videos to their own clients pay a 5% platform fee on those sales. See plans and prices.
Questions people ask
Is there a free tier?
Yes, with no card. Networks generally test it on one brand standards briefing before rolling access out to franchisees.
Can I use my own likeness?
Yes. Founders appear as themselves in recruitment material, while network updates often use a presenter so the message stays neutral.
Do you support other languages?
Yes, 42 languages, which is how master franchise networks issue one standard briefing across several countries at once.
Related reading
Next step
See every industry or start free and make one now. Last updated 14 September 2026.
Start free, no card required
Write a script, choose one of 143 real presenters and make a finished video before you pay anything. Paid plans are Starter £49, Growth £149 and Scale £499 a month.
Also useful: plans and prices and finished examples. Last updated 14 September 2026.